Al Melchiorre is a hair expert; owner of de’-al salon in Wichita, KS and co-creator of Semplifi Hair Systems, with his brother Dean. He is here to answer any and all hair questions you may have! If you have a question make sure to comment or send us an e-mail at firstname.lastname@example.org or becoming our fan on Facebook!
Q: Why do my blonde highlights either fade or turn brassy?
Al: Well to answer that question let’s first explain how you get those blonde highlights. First of all, to recieve those blonde tints the stylist is using a form of bleach. The bleach opens up the cuticle of the hair in order to turn the entire follicle blonde. The bad thing is, it doesn’t close the cuticle after it’s finished.
Once your hair is highlighted you are then directed to wash your hair, which can begin the fading process, offered some products that will continue that fading process then you go home where you are exposed to sunlight, hard minerals in your water and other elements. All of these things combined or alone will begin the oxidation and fading of your high lights.
Semplifi fills the cuticle protecting the color from outside elements such as minerals in water and the sun. By using Semplifi your blonde highlights will look great a month from the day you had them done. All you'll need to do is touch up those roots!
Hard minerals in your water or even chlorine will jump inside that open cuticle and begin to turn your hair that brassy color that you didn’t want to achieve. How do you fix it? Use Semplifi.
Semplifi Hair System is guaranteed, yes guaranteed, to keep your blonde high lights blonde. Semplifi goes into the cuticle, puffs it up and shuts the cuticle so other elements can’t penetrate.
After high lighting your hair, use Semplifi’s shampoo and conditioner, then massage a few pumps of Moisture Plus into your hair before you begin to dry. Using Semplifi as your regular hair treatment, will enure that your high lights not only stay blonde, but never fade. If you could only schedule a hair appointment to touch up your roots, why wouldn’t you?
Make sure that when you go to the salon to get great looking hair, it stays great looking. That is why you should use Semplifi. If your high lights are fading or turning brassy, you have elements entering your cuticle that aren’t meant to be there. Semplifi your life with a product that will save you the worry and the money of a constant re-touch.
To learn more about Semplifi or to order the product, visit http://www.semplifi.com